Fatheadz Eyewear Backs Chili Bowl Heat Races

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INDIANAPOLIS – Fatheadz Eyewear has teamed up with the 35th annual Lucas Oil Chili Bowl Nationals presented by General Tire to present all heat races contested during the event.

While many Fatheadz-sponsored drivers have competed in the Lucas Oil Chili Bowl Nationals presented by General Tire through the years, this will be the first year Fatheadz Eyewear has partnered at the event level.

“Everyone in motorsports knows the Chili Bowl and the notoriety that comes along with the week-long event,” said Fatheadz Eyewear owner Rico Elmore. “We are excited to step up this year to bring fans the Fatheadz Eyewear Heat Races, along with supporting many of our Team Fatheadz drivers who are competing. Racing fans and the motorsports community have been very supportive of us, and we are proud to be involved with such a notable event like Chili Bowl Nationals.”

“We’re honored to have the Fatheadz brand be a part of the Chili Bowl,” said Chili Bowl publicist Bryan Hulbert. “Motorsports has been a huge part of their branding since day one, and their respect for the sport and support they give their drivers is second to none. That’s the kind of company and people you want in this sport.”

During the week-long event, Fatheadz Eyewear heat races will be featured during nightly race programs. In addition, several drivers can be seen carrying the Fatheadz colors or sporting Fatheadz Eyewear products as part of Team Fatheadz, including Chase Briscoe, Brady Bacon, Rico Abreu, Dillon Welch and Logan Seavey.

The 35th annual Lucas Oil Chili Bowl Nationals presented by General Tire will take place Jan. 11-16 inside the River Spirit Expo Center in Tulsa, Okla.

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